Free spreadsheet-to-contact converters often look good at first glance, but theyre limited. They tend to work only on simple test sheets. Real contact lists have mixed phone formats, non-standard columns, international names, and multiple email fields. Many free tools dont let you preview or map those fields before export. That leads to missing labels, improperly parsed names, or contacts that phones and cloud services cant sync correctly. Paid desktop utilities like Softaken Excel to vCard Converter handle these real-world headaches more reliably. They let you define how each spreadsheet column maps to vCard fields, support bulk conversion, and preserve labels and Unicode characters. On large lists or when syncing with Gmail, Outlook, Android, or iPhone, that accuracy and control make a measurable difference compared to free options.